by Lori Jo Vest | Sep 13, 2017 | General News
Kicking off a 12-month campaign is the global automotive steel industry’s new marketing strategy to reinforce how steel, the material, will help propel the automotive industry to greater innovations in the future. WorldAutoSteel today launched SteelYourWorld, a video...
by Lori Jo Vest | Jun 28, 2017 | General News
BRUSSELS, 28 JUNE 2017 – Findings in an update to an Auto Mass Benchmarking study sponsored by WorldAutoSteel, the automotive group of the World Steel Association, continue to be positive for steel lightweighting. The study, Automotive Mass Benchmarking 2017, provides...
by Lori Jo Vest | Dec 6, 2016 | General News
Available at steeluniversity.org today! Ambitious automotive designers bent on leaving a lasting mark in vehicle design history will want to take full advantage of an enabling approach now being offered by WorldAutoSteel, the automotive group of the World Steel...
by Lori Jo Vest | Aug 3, 2016 | General News
In contrast to other lightweight materials steel is the less expensive and more ecological solution for automotive manufacturing. From the several hundred automotive steel grades on the market, there is a suitable alloy with the required properties for nearly every...
by Lori Jo Vest | Aug 2, 2016 | General News
The German Federation (Wirtschaftsvereinigung Stahl im Stahl-Zentrum), in which our German members participate, produced a video (in German) that promotes steel’s effectiveness in multiple industries, called “An insightful day – future begins with...